Nir Eyal
2020-02-26

How to Be Indistractable with Nir Eyal

Today it’s really great to have Nir Eyal on the podcast. Nir is formerly a Lecturer in Marketing at Stanford’s Graduate School of Business and also taught at the Hasso Plattner Institute of Design. His first book, Hooked: How to Build Habit-Forming Products, was an international bestseller. His current book, Indistractable: How to Control Your Attention and Choose Your Life, reveals the Achilles’ heel of distraction and provides a guidebook for getting the best of technology without letting it get the best of us. Nir blogs at: NirAndFar.com

In this episode we discuss:

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About the guest

Nir Eyal

Podcast Guest

Nir Eyal is an Israeli-born American author, lecturer, and former Stanford Graduate School of Business lecturer who writes on behavioral design and habit formation. He is the author of the bestsellers Hooked and Indistractable.

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