Dan Pink || Normalize Regret

April 28, 2022

Today we welcome Dan Pink who is the New York Times bestselling author of When, Drive, A Whole New Mind, and To Sell is Human. Dan’s books have won multiple awards, have been translated into 42 languages, and have sold millions of copies around the world. His articles and essays have also appeared in The New York Times, Harvard Business Review, The Atlantic, Slate, and other publications. His most recent book is called The Power of Regret: How Looking Backward Moves Us Forward. 

In this episode, I talk to Dan Pink about regret. Dan collected regrets from over 15,000 people across different countries and sorted them into four major categories. He shares insights from his research and shows us how to reframe regret so we can live out the rest of our lives with more authenticity and purpose. We also touch on the topics of happiness, mortality, philosophy, post-traumatic growth, and personality.

Website: www.danpink.com

Twitter: @DanielPink


  • The universality of regret
  • Demographic differences in regrets
  • Free will and fatalism
  • What could have beens
  • Action vs inaction
  • The four core regrets
  • Regret done right
  • Debunking “No regrets”
  • We don’t talk enough about mortality
  • Deathbed regrets
  • Regret and gratefulness
  • Treat yourself with kindness
  • Shame, guilt, remorse 
  • Do public figures experience more regret?

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